Kerrang!
The masthead states ‘contents’ to allow the reader to understand the purpose of the page. It is written on a black banner and in a yellow font at the top of the page as the colours stand out in contrast to make it noticeable. It is also written in the largest, boldest font to allow it to stand out on the page. Furthermore, it is written in an informal sans serif font to appeal to the audience as it appears to relate to the rock and metal style of music.
There is a column down the right-hand side of the page including the title of each page linked with its corresponding page number to allow the reader to immediately visit the pages they have most interest in. This eliminates confusion and enables the reader to understand what they can expect to be on each page. There are also a number of small images with page numbers beneath them so the reader can find the page with the relating image easily.
Beneath the smaller images, there are small descriptions describing what content the reader can find on the corresponding page. This will allow the reader to decide whether or not they wish to visit this page. The descriptions are intriguing and don’t give much away to entice the reader to discover more by reading the content.
The columns on the contents page are split into different sections depending on the content of each page. These sections include ‘News’, ‘Features’ and ‘Live Reviews’. The title of each section is written in a bold font and highlighted with a yellow colour to allow it to stand out. The sections allow the content to be organised to allow the reader to find their desired pages more easily and so they can easily find the content which interests them.
In terms of language, there is a quote beneath the heading from a band member. It is a comical quotation which relates to the laid back attitude of the magazine. It also provides a personal feel as they hear a direct quote from the band member personally.
There is a slightly larger image of the band ‘You Me at Six’ and this is the prominent image on the page. Each band member is using direct eye contact with the camera which acts as a personal pronoun as they are looking directly at the reader and personally and enticing them into the magazine. In terms of mise en scene, two of the band members are dressed as zombies which connotes to the brutal attitude of the band as they are a rebellious rock, metal band.
The colour scheme consists of black, white and yellow. The yellow colour is the brightest and most noticeable colour so it is used to highlight prominent and important pieces of text so they stand out to the reader.
All fonts used on the page are simple sans serif fonts. This will stereotypically appeal to the target audience as they are not interested in complex fonts and will be appealed by the simplicity. Furthermore, large bold text is used for pieces of text that they wish to stand out so that they are more noticeable on the page.
The contents page includes a note from the editor. This paragraph explains something the editor has done recently which relates to the genre of the magazine. This could interest the reader as they may wish to discover what the creators of the magazine discover while researching content to put in the magazine.
There is a feature in the bottom right-hand corner of the page which allows readers to subscribe to the magazine. This is being advertised to offer discounts on further purchases of the magazine to persuade the reader to apply for subscription and buy the magazine again as it will be cheaper to purchase.
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